STREAMLINING THE FOOTFALL PATTERNS AND CREATING MARKETING STRATEGY - A HOLISTIC DATA APPROACH    

Authors : Celestin Prabha Arokiasamy, Student, IIHMR University ; Dr. Vinod Kumar SV, Professor, IIHMR University

Publishing Date : 2023

DOI : https://doi.org/10.52458/9788196869458.2023.nsp.eb.ch-05

ISBN : 978-81-968694-8-9

Pages : 18-22

Chapter id : IIHMR/NSP/EB/MWIHHT/2023/Ch-05

Abstract : In today’s world when a product is launched in a market and for the product to reach its required target audience, marketing is done in various ways and methods. Healthcare is a fast-growing industry and keeping the patients and customers informed of the changing facilities and recent advancements is a high priority task for the health care providers. This is an important step in the marketing pro cess because providing the information timely and relevant, establishes good credibility.

Keywords :

Cite : Arokiasamy, C. P., & SV, V. K. (2023). Streamlining The Footfall Patterns And Creating Marketing Strategy - A Holistic Data Approach (1st ed., pp. 18-22). Noble Science Press. https://doi.org/10.52458/9788196869458.2023.nsp.eb.ch-05

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