INTERNAL MARKETING-A DOOR FOR PATIENT AMPLIFICATION    

Authors : Meena Vishwakarma, Student, IIHMR University ; Dr. Jagajeet Prasad Singh, Professor, IIHMR University

Publishing Date : 2023

DOI : https://doi.org/10.52458/9788196869427.nsp.2023.eb.ch-06

ISBN : 978-81-968694-0-3

Pages : 24-27

Chapter id : IIHMR/NSP/EB/EHMP/2023/Ch-06

Abstract : Internal marketing encompasses all the activities undertaken by an organization, including healthcare organizations and hospitals, to foster the development, training, and motivation of its employees. The goal is to enhance the quality of services delivered to customers.

Keywords :

Cite : Vishwakarma, M., & Singh, J. P. (2023). Internal Marketing-A Door For Patient Amplification (1st ed., pp. 24-27). Noble Science Press. https://doi.org/10.52458/9788196869427.nsp.2023.eb.ch-06

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