Abstract : Yes Bank was founded by Rana Kapur and Ashok Kapur and it obtained the certificate of commencement of business in 2004 with the focus of consumer centric, high quality and service provider bank in India. The headquarter of Yes bank is in Mumbai. Ashok kapur, the non-executive chairman of Yes bank has been killed by the terrorist in the Mumbai attack. Yes bank deals in retail, MSME and corporate banking with its two wholly owned subsidiaries’ Yes securities and Yes assets management (India) Limited.
Keywords : Rock Bottom, ROLE OF RBI.
Cite : Chauhan, A., & Jain, N. (2022). Sky High To Rock Bottom: A Case of Yes Bank (1st ed., p. 14). Noble Science Press. https://doi.org/10.52458/9789391842536.nsp2022.eb.asu.c3
